This position is responsible
for generating attendance and enhancing game day experiences at Valpo intercollegiate
athletics events and is accountable for meeting or exceeding ticket revenue
goals and fan satisfaction targets set by the University.
- Developing the marketing and advertising strategies,
identify best practice, and manage the promotion and sale of group, season and
single game tickets to men’s basketball, football, women’s basketball, women’s
volleyball and other Valpo intercollegiate athletics events as needed.
- Collaborate, coordinate, manage and support the efforts
of the IMC-SD athletics team and other on-campus organizations as they
encourage student attendance at athletics events.
- Managing the fan experience aspects of the game day
atmosphere including the coordination of activities, promotion slotting, spirit
groups, video board content management and production, and integration with
sports information to encourage an entertaining and energetic game environment.
- Develop hiring plan and provide direction and management
oversight to ticket promotions and event experience marketing interns.
- Build strategic partner-level relationships with coaching
staff, athletics department administration required for success.
- Work with the IMC planner for athletics marketing to
implement marketing and communications initiatives consistent with the goals
outlined in the marketing plan and collaborate with IMC staff to ensure quality
creative execution on athletics projects and achieve outcomes consistent with
athletics department strategic plan.
A passion for and
interest in sports and athletics is desired, with a basic understanding of
athletics scheduling and event dynamics
Essential skills include: Initiative, strong presence, customer focus,
good computer and communication skills. Must work flexible hours including
evenings and weekends. Strong
organizational skills a must