| Aho, Karl Al-Darmaki, Eid Salem Allen, Amanda Arloszynski, Laura Aylward, Brandon S. Bautista, Adam Benczik Sarah Bender, Joanna Biller, Jennifer Boline, Brian Borchardt, Jeff Bova, Katie Brown, Stephanie Buckley, Christopher Buczek, Erica Bunn, Rebecca Camacho, Tony Camalick, Krystal Carns, Bill Cate, Jessica Cenefelt, Lee Ann Chaddock, Jordan Colvin, Connie Conley, Michelle Cooper, Rachel Corliss, Ross Corlito, Erica Cottrell, Sarah Crainer, Caleb Czaplewski, Kristin Davidson, Kristen DeNicolo, Marty Dolecek, Jeff Dreier, Elizabeth Durnbaugh, Kristen Eischer, Liz Ertel, Andrina Garchie, Donna Garcia-Collantes, Israel Gately, Lisa Gieschen, Jamie Golden, Zach Hagen, Holly |
Hall, Zachary Hansen, Michael Hatfield, Stephanie Heggestad, Nick Hicks, Sara Hogan, Stephanie Hollingsworth, Emily Holthouse, Margo Hudak, Adam Iten, Stacy Javed, Sadia Jenen, Jessica Johnson, Amanda Jung, Lindsie Kaitchuck, Tom Kemp, Jenna Kirkpatrick, Bradi Klee, Steven Klingberg, Carissa Klotz, Erika Kolzow, Tim Kotecki, Andrew Kuhlmann, Cassidy LaPointe, Danielle Lowery, Stephanie Ludwig, Candice Mathews, Tom McGinty, Victoria Menna, Dan Minich, Nicholas Murphy, Kari Nadeker, Danielle Nelson, Rachel Nevergall, Michael Obrecht, Jennie O'Connor, Katrina Olson, Karla Palash, Amy Piel, Beth Pupillo, Lea Reed, Christina Reinking, Jason Rempfer, Lauren |
Renn, Kristin Rockett, Karen Rogers, Timothy Rosenwinkel, Michael Rossi, Michelle Rush, Bradley Rzepka, Brian Schoepp, Issac Schroeder, Elly Schryner, Katherine Schuster, Kristopher Severson, Sarah Shelton, Beth Shoemaker, Ryan Siepman, Katie Spreen, Fred Steeb, Katie Stellfox, Laura Stelter, Elizabeth Steuber, Shannon Stoeckel, Marta Summerlott, Jason Svilar, Kyle Swank, Katherine Thalhammer, Alison Troutman, Matthew Uhlig, Rachel Valdez, Marisa Vandersall, Kathryn Vassileva, Lilia Wade, Nadine Wagner, Matthew Wanderer, Katie Weimer, Michael Whaley, Philip Wilford, Amy Wise, Clark Wlezien, Jack Yates, Leah York, Kevin Young, William Zarr, Stacy |
Because Life Is Not Multiple Choice
Dr. Wendy Pirie
College of Business Administration
Wendy Pirie is an Associate Professor of Finance at VU. Before coming to VU in 1997, she taught at a broad range of institutions - large public universities; small, private, religiously affiliated colleges; and a military academy.
She received her Ph.D. in Finance and Accounting from Queen=s University at Kingston in 1995. Earlier she completed MBA degrees in Finance, and Marketing and Distribution Systems from Universities of Toronto and Calgary respectively. Her undergraduate degrees are in accounting and economics. A Chartered Accountant, she worked at Deloitte and Touche for five years.
Dr. Pirie's research interests include microstructure issues in finance and issues in business education, curriculum design, assessment, and pedagogical approaches. She has published in Journal of Financial Research, Journal of Economics and Finance, Managerial Finance, and Educational Innovation in Economics and Business. She has presented at numerous conferences including those of American Finance Association, Financial Management Association, Multinational Financial Issues Association, and Decision Sciences Institute. She has presented at numerous AACSB seminars and symposia including the Undergraduate Program Seminar and the AACSB Continuous Improvement Symposium.
Currently, Prof. Pirie is teaching finance courses and an introductory business course at VU. However, in the past, she has taught accounting (financial, managerial and intermediate), business law, international taxation, management, marketing, policy and strategy, and statistics. She has taught both mature and traditional students at the undergraduate and graduate levels. It is her varied experience academically (as a student and professor) and professionally that creates her desire to mentor students both in and out of the classroom. Research projects conducted by her students have been presented at VU, Butler, and NCUR.
The Valparaiso University Celebration of Undergraduate Scholarship is a conference that allows undergraduate students to showcase their creative and/or scholarly work and research in a professional format. The Celebration began as the idea of an interdisciplinary group of faculty who attended several national meetings on the role of research in the undergraduate experience of college students. Several universities and national groups currently offer conferences for undergraduate students to present research, and it was felt that there should be an opportunity for VU students to share this work with the campus community. Students who have worked on high quality class projects, senior projects and theses, or independent scholarship are encouraged to participate. Projects completed or near completion in the Fall Term would be excellent choices for presentation at the Celebration. Spring Term projects are also welcome as long as they are close to completion. Every faculty-sponsored project that is submitted will be accepted for a poster presentation. The Dean of each of the five colleges is invited to select one student’s submission to represent that college at the Dean=s Choice Presentations. Representing the best of each of the five colleges, these students share their work in oral presentations as part of an evening program. The program also includes an opening address by a faculty member who has actively involved students in his or her research program.
The Valpo CORE ReaderSarah Benczik, Jeff Borchardt
Departmental Affiliation: Public Relations, College of Arts and Sciences
Despite the current tight economy in the United States, non-profit organizations must still find and secure corporate funding. As corporations continue to cut back on philanthropic spending, organizations dependent upon this corporate funding are forced to find new and effective ways of convincing companies to invest in special and humanitarian causes. What do, and what can, non-profit organizations do to boost their fundraising success? How do they build and maintain the necessary non-profit/investor relationships? Many non-profits focus solely on fundraising, but is this the best and most effective solution to securing corporate funding? Based on comparative analysis of fundraising campaigns among various non-profit organizations, a series of interviews with fundraising directors and public relations practitioners, and a comprehensive survey, our research shows that fundraising success depends on more than creative fundraising campaigns: successful fundraising is based on good relationships. These good relationships are established through public relations strategies, practices, and synergies. Our research consistently demonstrates that a union between fundraising and public relations yields the most successful fundraising results for non-profit organizations. As the field of public relations continues to evolve and expand, it seems that it will also reach into and transform traditional fundraising.
Information about the Authors:
Sarah Benczik is a sophomore Public Relations, International Affairs, and Humanities major from Plymouth, Indiana. She is currently the public relations coordinator for Indiana Destination ImagiNation- an international non-profit creative problem solving competition. Sarah recognized the necessary union between public relations and fundraising for Destination Imagination, and wished further to discover useful successful tactics for non-profit in fundraising. Sarah intends to pursue graduate work and a Law degree upon graduating in May 2007.
Jeff Borchardt is a senior Public Relations major. He is currently a member of PRSSA, as well as the social chair for the Sigma Chi Fraternity. After a summer internship, Jeff realizes the importance for non-profit fundraising. Jeff is excited to explore the synergies between public relations and fundraising, and its overall effect on the success of campaigns. Jeff intends to graduate this spring. Following graduation, he plans to pursue a career in fundraising.
Faculty Sponsor: Bonita Neff
Student Contact: Jeff.Borchardt@valpo.edu